Careers

Department: Marketing
Location: Mumbai
Employment Type: Full-Time

Role Overview

We are looking for an SEO & Website Content Manager who can manage the content and on-page SEO requirements of our website while coordinating closely with our external SEO agency.

The ideal candidate should combine strong SEO knowledge with excellent content-writing skills and be comfortable working on a large e-commerce website with product categories, blogs, landing pages and informational content.

The role will be responsible for ensuring that SEO recommendations are properly implemented while continuously improving the quality, relevance and search visibility of website content.

Key Responsibilities

• Coordinate with the SEO Agency to understand, prioritize and implement SEO recommendations.
• Track SEO tasks internally and ensure timely implementation by the relevant content, development and catalog teams.
• Review agency recommendations and ensure they align with the website's business and content objectives.
• Conduct keyword research and identify relevant search opportunities.
• Write and optimize SEO-friendly website content.
• Create and optimize:
  • Category Content
  • Category Descriptions
  • Blogs & Articles
  • Landing Pages
  • Informational Pages
  • Product-related SEO Content
  • Meta Titles & Meta Descriptions
• Optimize existing website content based on keyword opportunities and search performance.
• Ensure appropriate usage of H1/H2 headings, internal links, keywords, metadata and content structure.
• Work with the SEO agency and internal teams on On-Page SEO and Technical SEO implementation.
• Monitor website performance using Google Analytics (GA4) and Google Search Console (GSC).
• Track keyword rankings, organic traffic, impressions, clicks, CTR and landing-page performance.
• Identify pages with declining performance and recommend content improvements.
• Identify new content opportunities based on keyword research, competitor analysis and search trends.
• Develop and maintain an SEO Content Calendar.
• Coordinate with developers and catalog teams for implementation of SEO-related website changes.
• Monitor competitor websites and their SEO/content strategies.
• Ensure website content maintains high standards of accuracy, readability, originality and brand consistency.

Skills & Requirements

• Strong understanding of SEO and Content Marketing.
• Excellent English content writing, editing and proofreading skills.
• Strong understanding of keyword research and search intent.
• Working knowledge of:
  • Google Analytics (GA4)
  • Google Search Console (GSC)
  • Google Keyword Planner
  • Keyword Research Tools
  • SEO tools such as Ahrefs, SEMrush, Ubersuggest or similar platforms
• Understanding of On-Page SEO including headings, metadata, internal linking, URLs and content optimization.
• Basic understanding of Technical SEO concepts such as indexing, crawling, canonicalization, redirects and schema.
• Ability to interpret SEO data and convert insights into actionable tasks.
• Strong coordination and project-management skills.
• Ability to work with SEO agencies, developers, catalog teams and marketing teams.
• Experience working with e-commerce websites will be highly preferred.
• Interest or experience in Spirituality, Wellness, Ayurveda, Astrology, Yoga or related categories would be an advantage.

Preferred Experience

2–4 years of relevant experience in SEO, Website Content or Content Marketing.

Candidates who have worked on SEO for large e-commerce or content-heavy websites will be preferred.

Salary: 40 to 60K

Department: Marketing
Location: Mumbai
Employment Type: Full-Time

Role Overview

We are looking for a creative and execution-driven Social Media Manager to manage and grow our brand presence across social media platforms. The ideal candidate should have a strong sense of aesthetics, excellent content-writing skills, and the ability to convert marketing ideas into engaging social media content.

The role involves managing the complete social media content cycle — from ideation and content calendars to coordinating with graphic designers, video editors, influencers, and photo/video shoots.

An interest in spirituality, wellness, lifestyle, jewellery, or product-based brands would be highly preferred.

Key Responsibilities

• Develop and execute the Social Media Strategy across Instagram, Facebook, YouTube, LinkedIn and other relevant platforms.
• Create and manage monthly and weekly Social Media Content Calendars.
• Conceptualize creative content ideas for Reels, Posts, Carousels, Stories, Campaigns and Videos.
• Write engaging captions, hooks, scripts, social media copy and promotional content.
• Coordinate with Graphic Designers and Video Editors to ensure timely execution of content.
• Provide clear creative briefs and references to the design and video teams.
• Maintain a consistent brand identity, visual language and aesthetic across social media.
• Identify trends, formats, audio and content opportunities relevant to the brand.
• Coordinate and assist with product photography, video shoots and social media shoots.
• Capture high-quality photos and videos using an iPhone/smartphone camera when required for social media content.
• Plan and execute Influencer Marketing campaigns, including identifying influencers, outreach, coordination and campaign execution.
• Assist in planning and managing Meta Ads for social media campaigns.
• Coordinate and create content for Email Marketing / Emailer campaigns.
• Monitor social media performance, engagement and content effectiveness.
• Track competitors and identify new social media trends and opportunities.
• Work closely with the wider marketing team on product launches, festivals, campaigns and promotional activities.

Skills & Requirements

• Strong creative content writing and copywriting skills.
• Excellent understanding of Instagram, Facebook, YouTube and current social media trends.
• Strong aesthetic sense and design sense.
• Ability to conceptualize visually appealing content.
• Basic understanding of photography, videography, framing and lighting.
• Comfortable handling an iPhone/smartphone camera for content creation.
• Experience coordinating with designers, video editors, photographers and content creators.
• Understanding of Influencer Marketing.
• Working knowledge of Meta Ads Manager.
• Basic understanding of Email Marketing.
• Strong planning, communication and coordination skills.
• Ability to manage multiple content requirements and deadlines simultaneously.
• Interest or previous experience in Spirituality, Wellness, Lifestyle, Jewellery, Ecommerce or Product Marketing will be an advantage.

Preferred Experience

2–4 years of relevant experience in Social Media Marketing, Content Marketing or Brand Marketing.

Candidates with experience managing social media for a consumer/e-commerce/product-based brand will be preferred.

Salary: 40 to 60K

Job Overview

We are looking for an E-commerce Category Manager to take end-to-end ownership of assigned product categories. The role involves product sourcing, vendor management, product listings, pricing, SEO optimization, competitor analysis, and driving category sales growth.

The ideal candidate should have a strong understanding of e-commerce marketplaces/websites, good commercial sense, attention to detail, and the ability to analyze category performance and identify opportunities for growth.

Key Responsibilities

1. Product Sourcing & Vendor Management

• Identify and source new products relevant to assigned categories.
• Find, evaluate, negotiate, and coordinate with vendors and suppliers.
• Compare vendor pricing, product quality, availability, and commercial terms.
• Coordinate with the Purchase & Inventory teams for procurement and stock availability.
• Continuously identify new products, designs, variants, and market opportunities.

2. Category & Competitor Analysis

• Regularly analyze competitor websites, marketplaces, product ranges, pricing, content, and positioning.
• Identify product assortment gaps and opportunities within assigned categories.
• Monitor market trends, customer preferences, and new product opportunities.
• Benchmark our product offerings against key competitors.

3. Product Listing & Catalog Management

• Upload new products and update existing product listings on the e-commerce website.
• Ensure accurate product titles, descriptions, specifications, pricing, attributes, and categorization.
• Regularly audit existing listings and improve incomplete or underperforming products.
• Ensure product information is accurate, consistent, and presented professionally.

4. Product Content & SEO

• Optimize product listings for organic search and customer conversion.
• Create, curate, review, and improve:
  • Product Titles
  • Product Descriptions
  • Meta Titles
  • Meta Descriptions
  • Keywords and Product Attributes
• Ensure content is grammatically correct, informative, SEO-friendly, and aligned with brand guidelines.
• Coordinate with relevant teams to improve category and product-page SEO.

5. Product Images & Presentation

• Review product images for quality, accuracy, background, consistency, and overall presentation.
• Identify products requiring better photography, editing, or additional images.
• Coordinate with photographers, graphic designers, and catalog teams to improve product presentation.
• Ensure listings provide customers with sufficient visual and product information to make purchase decisions.

6. Product Pricing

• Monitor competitor pricing and market positioning.
• Recommend appropriate selling prices based on procurement cost, margins, competition, and market demand.
• Regularly review existing product pricing and identify opportunities for price revisions.
• Coordinate pricing changes, discounts, and promotional opportunities where required.

7. Category Sales & Growth

• Take ownership of the sales performance of assigned categories.
• Prepare and review weekly/monthly category sales reports.
• Track sales growth, revenue, product performance, and other relevant category KPIs.
• Identify best-selling, slow-moving, and underperforming products.
• Develop and execute actions to improve sales of underperforming products.
• Demonstrate measurable growth across assigned categories.

Key Skills Required

• Microsoft Excel – VLOOKUP/XLOOKUP, Pivot Tables, Filters, Sorting, and basic data analysis
• Vendor Management & Product Sourcing
• E-commerce Product Listing & Catalog Management
• Product Pricing & Competitor Analysis
• Basic understanding of E-commerce SEO
• Product Content Writing & Content Review
• Strong English written and verbal communication skills
• Strong analytical and commercial understanding
• Good aesthetic sense for evaluating product images and presentation
• Attention to detail and ability to manage multiple product categories

Preferred Experience

• 2–5 years of experience in E-commerce Category Management, Catalog Management, Product Sourcing, Marketplace Management, or a similar role.
• Experience working with an e-commerce brand, marketplace, retail company, or D2C business is preferred.
• Experience managing categories with a large number of SKUs will be an advantage.

Key Performance Indicators (KPIs)

Performance will primarily be measured on:

• Sales & Revenue Growth of Assigned Categories
• New Products Sourced & Successfully Launched
• Product Listing Quality & Completeness
• Improvement in SEO & Content Quality
• Product Pricing & Competitiveness
• Category Assortment Expansion
• Vendor Performance & Sourcing Efficiency
• Improvement of Underperforming Products
• Accuracy and Timeliness of Category Reports

Salary: 40 to 50K